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GBBC Response to FCA CP25/25 – Discussion Chapters: Consumer Duty, Conduct of Business, Product Governance, and Access to Redress

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GBBC Response to FCA CP25/25 – Discussion Chapters: Consumer Duty, Conduct of Business, Product Governance, and Access to Redress

GBBC has submitted its response to the Financial Conduct Authority’s (FCA) Consultation Paper CP25/25, covering the Discussion Chapters (6 and 7).

This section of the consultation sets out how existing FCA Handbook frameworks — including the Consumer Duty, Conduct of Business (COBS), and Product Governance (PROD) — could apply to newly regulated cryptoasset activities.

Our response recognizes the FCA’s efforts to integrate cryptoassets into the mainstream regulatory perimeter in a way that ensures consistent consumer protection while maintaining proportionality for innovative firms.

Read the full response here.

Key themes in our response include:

  • Support for applying the Consumer Duty in full, with proportionate sector-specific guidance.

  • Agreement that PROD should not apply directly to cryptoassets given the absence of traditional issuer–distributor structures.

  • Endorsement of the FCA’s proposal to disapply Distance Marketing (COBS 5) and rely on Consumer Duty outcomes instead.

  • Recognition that financial promotions for UK-authorized stablecoins should be de-frictioned, while ensuring transparent risk warnings for non-UK-issued coins.

  • Support for converting the 12 appropriateness-test matters from guidance to rule, with calls for clarity on practical implementation and proportionality.

  • Emphasis on ensuring FOS readiness and definitional consistency across FCA, HM Treasury, and Law Commission frameworks to avoid regulatory friction.

GBBC welcomes the FCA’s principles-based approach and its commitment to proportionate, outcomes-focused regulation. We stand ready to assist the FCA in refining guidance for implementation.